Milo, the beloved icon of sports excellence in Malaysia, has taken its commitment to nurturing homegrown talent to a new level by welcoming a fresh face to its ambassador lineup: 19-year-old diving sensation Bertrand Rhodict Lises. This partnership isn’t just about adding another athlete to Milo’s distinguished roster—it’s a celebration of a young star whose journey perfectly captures the essence of hard work, resilience, and the pursuit of greatness. With a legacy spanning over seven decades, Milo continues to inspire generations, and Rhodict is a testament to the values the brand champions.
Rhodict is not just another athlete; he embodies the spirit of a true champion. Born and raised in Kuching, Lises began swimming at the tender age of four but found his calling in the diving arena. However, his journey to success was far from smooth. At just 10 years old, Rhodict almost walked away from sports due to mounting academic pressures. But with unwavering encouragement from his father, he pushed through the challenges. That pivotal moment sparked a journey that would lead him to international acclaim.
Fast forward to today, Rhodict is making waves on the global stage. In the last two years alone, he has clinched a bronze in the 10m platform synchro at the 2022 Hangzhou Asian Games and a silver in the 10m platform individual at the 2023 Cambodia SEA Games. His most remarkable achievement? Securing a spot at the 2024 Paris Olympics purely on merit, making him the first Malaysian diver to earn this honor—a historic milestone that underscores his dedication and talent.
This partnership with Milo couldn’t come at a more crucial time for Rhodict, who is currently balancing the rigors of training with his Diploma in Business Administration studies. The support from Milo is set to be a game-changer, enabling him to excel both in sports and academics. Rhodict’s story is a perfect match for Milo’s philosophy, “Sports Is a Great Teacher,” which champions the life lessons instilled through sports: discipline, perseverance, and teamwork.
Reflecting on this new collaboration, Rhodict shared, “Joining the Milo family is truly an honor. Milo has always been a part of my life, fueling me through school and training. I hope my journey can inspire the next generation to chase their dreams in both sports and education. It’s about discipline, resilience, and pushing through challenges.”
Lim Kerwin, Milo’s Head of Sports Marketing, echoed this sentiment, stating, “Welcoming Bertrand into the Milo family is more than just a partnership—it’s a celebration of his incredible journey. He’s proven that one can excel both in the pool and the classroom. He embodies exactly what Milo stands for inspiring young Malaysians to be champions not just in sports but in life.”
For over 70 years, Milo has been a steadfast supporter of Malaysia’s sports scene, backing young talents and instilling values that go beyond the medals. This latest collaboration with Rhodict is yet another step in its ongoing mission to empower the youth, encouraging them to strive for greatness in all aspects of life.
Looking ahead, Rhodict has set his sights on the 2025 SEA Games and World Championships. But first, he aims to make a splash at the 2nd Malaysian Diving Open Championship, where he’ll defend his gold in the 10m synchro and improve on his previous bronze in the individual event.
In celebration of this new chapter, Milo has released a powerful video chronicling Rhodict’s journey from a young boy with big dreams to an Olympic-bound diver. The video is more than just a highlight reel; it’s a source of inspiration for young athletes who may be struggling to balance their aspirations in sports and academics. It’s a story of resilience, sacrifice, and the rewards that come from never giving up.
At its core, Rhodict’s journey is about believing in oneself and facing challenges head-on. It’s not merely about winning medals but about the relentless pursuit of personal growth, both in sports and in life.
